The content creation game just leveled upābut so did the rules. šÆ Whether you’re a seasoned vlogger, a casual TikToker, or someone who simply loves filming in public spaces, the National Privacy Commission (NPC) has just dropped a crucial update that could affect the way you post your content online in the Philippines.
Spoiler alert: Yes, you now need to blur those bystanders.
šļø #EyesOnPrivacy: Whatās the Update?
The NPC has released new guidelines requiring vloggers and content creators to blur out people who appear in their videos without giving consent.
This includes random bystanders, minors, and even people who simply walked through your frame. The goal? To protect personal privacy, even in public spaces.
āBeing in a public place doesnāt mean you consent to being filmed and broadcasted.ā
ā NPC Commissioner
šø Why This Matters: #ConsentIsKey
If you’re posting content publicly, you’re now expected to respect data privacy rights under the Data Privacy Act of 2012. The new NPC directive ensures that individuals:
- Are not unknowingly exposed online
- Can maintain control over their images
- Are protected from misuse or unwanted digital exposure
In simpler terms: Itās no longer just about contentāitās about consent.
āļø Legal Implications: #PostNowSueLater?
Failure to comply with the new NPC rules can lead to:
- Privacy complaints from the public
- Takedown requests of your content
- Legal penalties or fines
- Possible criminal liability
Even if your video goes viral, it might cost you more than just your reputation. š
ā How to Comply: #ContentWithConsent
Worried about how this affects your creative flow? Donāt be. Hereās how you can stay compliant without sacrificing your content quality:
- Use face-blurring tools (CapCut, Adobe Premiere Pro, YouTube Studio)
- Put up signs when filming in public (get implied consent)
- Avoid close-ups of unaware individuals
- Get written/video consent when possible
- Blur faces of children, PWDs, and seniors even more strictly
- Mention in your content that blurring is applied due to privacy laws
š„ Whoās Affected: #EveryJuan
This policy is not just for professional influencers. It applies to:
- YouTubers and TikTokers
- Livestreamers
- Event vloggers
- Facebook users posting public videos
- Even casual IG Stories in busy locations
If youāre recording content and sharing it to the public, youāre part of this.
š„ The Reaction: #WokeOrJoke?
Some creators welcome the move:
āFinally, peopleās privacy is being protected. #RespectTheLensā
Others are pushing back:
āWhatās the point of filming in public if I have to blur everyone? #Overkillā
Still, this initiative isn’t about limiting creativityāitās about encouraging responsible storytelling in the digital age.
š Global Context: #PHGoesProPrivacy
Countries like Japan, Germany, and the UK already enforce similar standards. The Philippines is now aligning with these global best practices, making our digital space safer and more respectful.
Itās not about restrictionāitās about evolution. š±āØ
š” Final Thoughts: #RespectBeforeRecord
As a content creator, youāre a storyteller. But every great story comes with responsibility.
Before you hit publish, ask yourself:
āļø Did I get consent?
āļø Did I blur faces properly?
āļø Did I protect someoneās right to stay private?
In 2025, privacy is the new viral. Letās lead the charge toward #SmartVlogging and a more ethical creator culture in the Philippines.